Journal of Management, Economics, and Entrepreneur

Menumbuhkan Soft Skill Entrepreneurship: Studi Analisis Pembinaan Mindset Entrepreneur Pada Mahasiswa di UIN Sunan Kalijaga Yogyakarta

2024-01-01T15:53:31+07:00

ABSTRACT

This study aims to provide an overview of Entrepreneurship soft skills training to students at UIN Sunan Kalijaga. This research is using a descriptive qualitative approach. The subjects in this study were students of Madrasah Ibtidaiyah Teacher Education, UIN Sunan Kalijaga Yogyakarta. In data collection, researchers use interviews, observation, and documentation. Meanwhile, to analyze the data obtained, researchers collect all data, reduce data, present data and verify data. Data validity checking techniques carried out by researchers through triangulation techniques, extension of participation, and persistence of observations. The results of this study, Entrepreneurship mindset development is carried out in several stages, as follows: 1. Compiling the Curriculum; 2. Improvement of Lecturer Human Resources (HR); 3. Establish an Entrepreneurship Center; 4. Cooperation with the Business World; 5. Forming Business Units for Students; 6. Cooperation with Financial Institutions; 7. Entrepreneurship Award.

Keywords: : Soft Skills Coaching, Student Mindset, Entrepreneurship

Analisis Perencanaan Tenaga Kerja

2024-01-01T15:53:42+07:00

In Operational Management the company workforce planning does involve a series pf activities aimed at ensuring that the organizing has the number and type pf workforce that suits future needs. Workforce planning is a strategic tool that helps to ensure that they have a workforce that matches their vision,goals and future development.

Manpower planning in facing changes in the era of digitalization and globalization. In an ever-changing work environment, companies must ensure that they have a workforce that meets their needs and is able to compete. Good workforce planning will help companies to manage human resources optimally and improve their performance in the competitive market

Analisis Aspek Teknik atau Operasional dalam Studi Kelayakan Bisnis

2024-01-01T15:53:48+07:00

Business is an important thing that must be understood in depth and must be formulated carefully from the time of planning. Likewise, during the process, a business in analyzing technical aspects must be done carefully. The research method used is using literature review or library research by looking at previous studies. This research aims to find out how a business feasibility study in technical aspects. The results of the analysis show that there are many things that must be considered in analyzing whether a business is worth continuing or not in its technical aspects.

Pengaruh Pembiayaan Murabahah, Musyarakah, dan Ijarah Terhadap Profitabilitas Bank Umum Syariah di Indonesia Periode 2019-2021

2024-01-01T15:53:54+07:00

This research is entitled "The Influence of Murabahah, Musyarakah and Ijarah Financing on the Profitability of Sharia Commercial Banks in Indonesia for the 2019-2021 period". Research was conducted to determine the effect of murabahah, musyarakah and ijarah financing on the profitability of Islamic commercial banks in Indonesia for the 2019-2021 period. Murabaha financing is financing with a sale and purchase contract, financing with a profit sharing contract is represented by musyarakah financing, and ijarah financing is financing with a rental contract. The profitability ratio used in this research is ROA (return on assets). The research method used in this research is a quantitative research method. The sample selection in this study used a purposive sampling method with a total of 4 Sharia Commercial Banks in Indonesia. The analysis technique in this research is multiple linear analysis. The results of this research are that murabahah financing partially has a significant and positive effect on the profitability of sharia commercial banks, partial musyarakah financing also has a significant and positive effect on the profitability of sharia commercial banks, and ijarah financing has a significant but negative effect on the profitability of sharia commercial banks. Simultaneously, murabahah, musyarakah and ijarah financing have a significant effect on the profitability of Islamic commercial banks.

Pengaruh Celebrity Endorse, Labelisasi Halal dan Brand Image Terhadap Keputusan Pembelian Produk Scarlett Whitening di Kabupaten Kebumen

2024-01-01T15:54:06+07:00

This study is motivated by the factors of celebrity endorse, halal labeling, and brand image on scarlett whitening whether it affects purchasing decisions for scarlett whitening products in Kebumen Regency. The purpose of this study was to determine the effect of celebrity endorse, halal labeling and brand image on purchasing decisions for scarlett whitening products in Kebumen Regency. The data collection technique used questionnaires distributed online and offline to 100 respondents who were scarlett whitening users in Kebumen Regency. This research method is a quantitative method with Structural Equation Modeling (SEM) Analysis with Alternative Partial Least Square (PLS) method which is processed using WarpPLS 8.0 software.

The results of the study state that there is a negative influence on celebrity endorsement on purchasing decisions, this is evidenced by the path coefficient value (Path Coefficient) hypothesis is positive with a value of 0.058 and the p-value shows a result of 0.278 ≥ 0.05, so that the first hypothesis is not supported and rejected. Then for the halal labeling variable and brand image there is a positive influence on purchasing decisions. This is evidenced by the coefficient value of the halal labeling variable (Path Coefficient) hypothesis is positive with a value of 0.285 and the p-value shows a result of 0.001 ≤ 0.05, so that the first hypothesis is not supported and rejected. While for the brand image variable it is evidenced by the path coefficient value (Path Coefficient) the hypothesis is positive with a value of 0.495 and the p-value shows the results ≤0.001 ≤ 0.05, so that the third hypothesis can be accepted.

Manajemen Inovasi Bunga Papan Melalui Analisis Swot Untuk Meningkatkan Penjualan

2024-01-01T15:54:19+07:00

This research discusses the management of innovation in flower boards to increase sales at Toko Andis Flower Kebumen. This research is motivated because Toko Andis Flower Kebumen has run a flower board innovation, but whether the innovation can increase sales or not. The purpose of this study was to determine whether the innovation of flower boards had an effect on increasing sales at Toko Andis Flower Kebumen and to determine the innovation of product, price, place, and promotion to increase sales at Toko Andis Flower Kebumen. This type of research is descriptive qualitative with a case study method. This research data analysis uses SWOT analysis techniques with data collection methods through interviews, documents, and observations and is supported by documents from various sources. Based on the research results, Toko Andis Flower Kebumen uses strategies to increase sales. The strategy used is to overcome weaknesses using existing opportunities. Another strategy used is to reduce the impact of threats with the strengths of the company.

Strategi Pemasaran dalam Meningkatkan Volume Penjualan Produk Genteng DM Sokka Kebumen

2024-01-01T15:54:29+07:00

This study aims to determine the marketing strategy used by the DM Sokka Kebumen tile to increase product sales volume. This type of research is a qualitative, descriptive research design. The research location was in the DM Sokka Kebumen small roof tile industry with five research informants. The results of the research show that the DM Sokka Kebumen tile marketing strategy in increasing sales volume is carried out by: 1) flexible segmentation by looking at market conditions and paying attention to the product in terms of its use, which shows that tile products are not a product that everyone needs every day; 2) targeting by targeting certain buyers as the main marketing target while still targeting the market in general; 3) positioning by means of competitive quality rather than price competition and the DM Sokka Kebumen tile carries out this principle; 4) price by placing the price according to the quality of the product and the manufacturing cost; 5) promotion by strengthening offline promotions and further exploring online promotions; 6) quality by prioritizing product quality rather than price competition, which will reduce consumer confidence in products; 7) in particular, the DM Sokka tile has not implemented a distribution channel system in this case, building partnerships with other parties; 8) The tile products produced by DM Sokka Kebumen Tiles are made based on customer needs and conformity.

Efektivitas Pemberdayaan Masyarakat Melalui Anggaran Dana Desa: Perspektif Ekonomi Islam di Desa Ambarwinangun Tahun 2022

2024-01-01T15:54:42+07:00

Effectiveness is closely related to the achievement of an activity. An activity can be considered effective when it can have a significant impact on fulfilling the previously set goals. One of the purposes of using Dana Desa is community empowerment. Community empowerment here is intended as the process of developing the potential of each community to actively participate in development. The Islamic economic approach is used to analyze the effectiveness of Dana Desa budget utilization in accordance with Islamic economic principles such as justice and balance. Dana Desa budget in Ambarwinangun Village has been allocated for village governance, village development, community development, community empowerment, and disaster management. The distribution share to the community appears to be not in line with their needs, leading to inequality and imbalance. Therefore, the effectiveness in the utilization of the Village Fund cannot be considered effective.

Implementasi Etika Bisnis Islam Pada Perilaku Pedagang Buah di Pasar Tradisional

2024-01-01T15:54:52+07:00

This study aims to determine the behavior of fruit traders in Petanahan Market Kebumen when selling merchandise and to determine the perspective of Islamic business ethics on the behavior of fruit traders in Petanahan Market Kebumen Regency. This research uses qualitative research methods. Data collection techniques in this study using Interview, Observation, and Documentation techniques.

The result of the research shows that there are still some principles of Islamic business ethics that have not been implemented by fruit traders in Petanahan Market. The principles of Islamic business ethics that have been applied are as follows: the principle of tawhid with the provision of not taking too much profit which will exceed the market price. Furthermore, the principle of free will by giving freedom to buyers by not forcing them to buy merchandise because buyers have the right to get goods according to the quality and price they want. There are also principles of Islamic business ethics that are not or have not been applied or more often not applied are the principle of balance, the principle of responsibility, and also the principle of benevolence which is still less applied by fruit traders in Petanahan Market, Kebumen Regency.

Manajemen Lembaga Perekonomian Nahdlatul Ulama (LPNU) Pengurus Cabang Nahdlatul Ulama (PCNU) Kabupaten Kebumen dalam Pemberdayaan Perekonomian Masyarakat Nahdlatul Ulama di Kabupaten Kebumen

2024-01-01T15:55:06+07:00

This research aims to find out the management of LPNU PCNU Kebumen in empowering the NU community in Kebumen Regency. This research uses qualitative research method with descriptive research type. Sources of data obtained are from observations through observation, interviews and documentation. The empowerment management carried out by LPNU starts from the NU PAC so that it becomes a strong foundation to later be able to have NU-owned business entities at the NU PC level, PW NU, to the PBNU level. Data analysis techniques used are data reduction, data presentation and verification.

The results of this study indicate that the empowerment management carried out by LPNU to the NU community in Kebumen Regency prioritizes so that the community has an empowered mindset as the foundation of the NU economy in the future. LPNU is willing to provide direction, training, mentoring, and application to the community. In addition, LPNU also opens cooperation with NU communities who want to have a business. LPNU uses three stages, namely: the socialization and training stage, the knowledge improvement stage and the application stage. To see the role of LPNU in empowering the NU community in Kebumen Regency, it can be seen from some of the beneficiaries of the LPNU empowerment program. Lack of literacy from LPNU to the community is one of the inhibiting factors for community economic empowerment.